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Digital technologies are profoundly transforming the way businesses operate and create customer value. Mobility, cloud, Internet of Things (IoT), unified communications (UC) and collaboration, artificial intelligence (AI), advanced connectivity and other technologies are enabling operational efficiencies, greater employee productivity and competitive differentiation in all industries and business segments.

Frost & Sullivan customer surveys show there also exists a strong correlation between digital technology adoption and high revenue growth rates. However, the proliferation of advanced technologies is raising business communications and IT infrastructure costs and complexity, which creates challenges for IT/telecom staff. Routine management of increasingly sophisticated technology environments often prevents IT/telecom staff from focusing on important tasks—such as aligning technology investments with broader business objectives and optimizing key workflows. To achieve desired performance outcomes many businesses are moving their software workloads to the cloud to re-assign internal resources to more strategic projects, gain operational agility and become more responsive to evolving customer requirements.

A growing number of businesses are acknowledging the considerable benefits of cloud communications and are adopting hosted IP telephony and unified communications as a service (UCaaS) solutions. Deployment success requires careful evaluation of existing provider offerings to select the best fit for their specific needs.

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